Live SEO Audit: Inbox Zero by Elie Steinbock
This section has been automatically generated with AI based on the transcript from the video Audit.
Introduction
- Ilias Ism from MagicSpace SEO is analyzing a SaaS start-up's website, Inbox Zero by Elie Steinbock
- Inbox Zero is a productivity tool designed to help manage and organize email more efficiently
- The analysis will cover on-page SEO, technical SEO setup, keywords, content strategy, and competitors
- Tips and strategies will be shared based on experience helping SaaS startups succeed with SEO and marketing
Website Overview
- The website looks great and clearly communicates the key problems and benefits of using the software
- It shows social proof, explains how the software works, and addresses potential privacy concerns
- The website has an FAQ section, call-to-action, and a sitemap linked to the sitemap XML
- The footer links to landing pages targeting specific keywords
Ahrefs Analysis
- The domain rating is 45, which is good for a newer site
- Organic traffic and referring domains have been increasing
- The website ranks well for the keyword "Inbox Zero" with a good search volume
- Competitors include Superhuman, UnrollMe, and clean.email
Recommendations
Landing Pages and Blog Posts
- Create a blog post similar to clean.email's "email subscription cleaner" article
- Write an article listing the best inbox cleaning apps, putting Inbox Zero first and comparing competitors
- Include affiliate links for competitors and make an honest comparison of pros, cons, and pricing
- Invest in more blog posts, aiming for 5-10 per month, covering topics related to email, Gmail, and email clients
Backlinks and Partnerships
- Reach out to clean.email and propose a mutual blog post partnership where both sites link to each other
- Try to get backlinks and mentions from people writing about email management tools
Programmatic SEO
- Explore programmatic SEO by targeting keywords related to unsubscribing from specific email campaigns or services
- Create dynamic landing pages using Next.js and dynamic slugs to cover a wide range of "how to unsubscribe from" keywords
Conclusion
- Implementing these strategies, such as increasing blog post frequency, building partnerships, and exploring programmatic SEO, could help improve Inbox Zero's organic traffic and SEO performance
- The author encourages feedback and thanks the audience for watching the video
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