Here's a technical SEO summary based on the provided case studies:
Technical SEO Key Points
- Core Web Vitals Optimization
- Focus on improving Largest Contentful Paint (LCP) under 2.5 seconds
- Optimize image delivery and compression
- Implement prerender for slower loading content
- Internal example: IconBuddy Case Study
- URL Structure & Canonicalization
- Use consistent URL patterns (avoid mixed case like /AU vs /au)
- Implement canonical tags to prevent duplicate content
- Keep URL slugs concise and keyword-focused
- Internal example: Klu Case Study
- Technical Implementation
- Ensure single, optimized title tags per page
- Add structured data markup (especially ImageObject for visual content)
- Create comprehensive XML sitemaps
- Internal example: Popp World Case Study
These fundamentals help search engines better understand, crawl and index your content while improving user experience through faster load times and clearer site structure.
