Here's a concise summary of key points about Domain Authority from the Headshot Pro case study:
Domain Authority Summary:
- Strategic Interlinking
- Build authority by creating a network of related websites/products that link to each other
- Cross-link between properties to distribute and strengthen domain authority
- Learn more about backlink strategies
- Quality Backlinks
- Content Authority
- Create comprehensive content targeting specific long-tail keywords
- Use programmatic SEO to scale content creation
- Leverage free tools as lead magnets to build authority and capture emails
The case study demonstrates how combining these domain authority strategies helped Headshot Pro achieve a domain rating of 58 with over 1,000 referring domains, contributing to their $3.6M annual revenue.